Sunday, November 30, 2008

HP rises to Walmart Design Challenge with packaging-reducing idea

Article link: HP rises to Walmart Design Challenge with packaging-reducing idea

This article is about how HP is coming up with an idea to sell laptops in laptop bags instead of a box (or other packaging), in response to Walmart's Design Challenge.

I do love this idea, because when I was shipped to me, it was 40% packaging, 10% paperwork, and only half of it was actually the laptop. However, I think that customers would need to be able to choose the laptop and the bag, because variety is everything these days.

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